PCC > Academics > Course Descriptions > Marketing > Syllabi > MAR 222
COURSE SYLLABUS 1. TITLE OF COURSE: Implementing E-Commerce PREFIX/NUMBER: MAR 222 CREDIT HOURS: 3 2. PREREQUISITE: None 3. RESOURCES NEEDED: TEXT: SUPPLIES: 4. COURSE DESCRIPTION: Provides the student with practical skills and knowledge of e-commerce implementation methodology. Topics include strategic planning for e-commerce, project management, change management, role of technology, implementation planning and assessment. Students use case studies to examine standards and practices of businesses implementing e-commerce applications and solutions. 5. COURSE GOAL: 6. COURSE OBJECTIVES: (A) (B)(C)(D)(E)(F)(G)(H) (I) (J)(K) Differentiate between software implementation and e-commerce implementation.Explain the steps involved in formulating strategy.List the critical success factors for building a successful e-commerce strategy.Measure business processes that will be supported by new technologies.Discuss hardware and software needed to support the process.Devise strategy for implementation.Define responsibilities of the project leader.Describe processes for training and managing team members.Identify resources needed.Explain role and process for software testing. List factors to be considered in assessing the implementation. 7. EVALUATION PROCEDURES: Attendance 10% Quizzes 10% Ad 20% Tests 60% Grading ScaleRaw Score Range Letter Grade 90 to 100 A 80 to 89 B 70 to 79 C 60 to 69 D 0 to 59 F Special Remarks: 1. Attendance: College policy states that students may be dropped from enrollment when absent 20% of the scheduled class meetings. If enrolled from the beginning of the term, 9 hours will usually constitute 20% of a three-credit semester course. Reinstatement procedures are described in the PCC catalog. 2. Tardy Policy: A student who is late 3 times (enters classroom after the instructor has taken roll) will be charged with one full absence unless the student can provide valid reasons for one or more of these tardies 3. Assignments/Missed Exams: It is the student's responsibility, whether present or absent, to obtain all material presented and to complete all course assignments. If prior arrangements are made or extenuating circumstances exist, makeup of tests may be allowed. Late homework papers will not be accepted unless those same extenuating circumstances exist. 8. Course Outline Introduction to E-Commerce Implementation Strategic Planning for E-commerce. Discovery and Analysis for E-Commerce Implementation. Role of Technology in the Implementation Process. E-Commerce Implementation Plan Implementation Team Resources and Budget E-Commerce Software Testing Documentation of E-Commerce Software and Training Evaluating E-Commerce Implementation Effort 9. METHODS OF INSTRUCTION: Although teaching methods will vary from one instructor to another, some of the methods commonly used by instructors are: lecture, class discussion, group activities, special research activities, and the examination and evaluation of current, topical issues that relate the academic material presented in class to the realities of "real world" financial problems. 10. ACADEMIC INTEGRITY: The very nature of higher education requires that students adhere to accepted standards of academic integrity. Therefore, Pueblo Community College has adopted a policy of academic conduct as described in the Student Handbook. Violation of academic integrity may be defined to include the following: cheating, plagiarism, falsification and fabrication, abuse of academic materials, complicity in academic dishonesty, and personal misrepresentation. It is the student’s responsibility to be aware of the behaviors that constitute academic dishonesty. Sanctions for violating the standards of academic integrity may include warning, probation, suspension, and/or failure of the course or assignment at the discretion of the instructor. 11. ADA NOTICE: Students who have a documented disability may be eligible to receive accommodations for this class. Please contact the Disability Resources Center at 549-3446 for further information.
COURSE SYLLABUS
TEXT:
SUPPLIES:
(B)(C)(D)(E)(F)(G)(H) (I) (J)(K)
8.
Course Outline
Introduction to E-Commerce Implementation
Strategic Planning for E-commerce.
Discovery and Analysis for E-Commerce Implementation.
Role of Technology in the Implementation Process.
E-Commerce Implementation Plan
Implementation Team
Resources and Budget
E-Commerce Software Testing
Documentation of E-Commerce Software and Training
Evaluating E-Commerce Implementation Effort