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COURSE SYLLABUS

1.

TITLE OF COURSE:

MARKETING YOUR IMAGE

 

PREFIX/NUMBER:

MAR 106

CREDIT HOURS:

3

2.

PREREQUISITE:

None

 

 

INSTRUCTOR:

Rita Friberg

Phone:  549-3383

rita.friberg@pueblocc.edu

3.

RESOURCES NEEDED:

 

 

TEXT:

Your Career How to Make It Happen, Levitt, 6th Edition, Thomson, 2006

4.

COURSE DESCRIPTION: Teaches students how to market themselves to prospective employers, clients, professional groups, and audiences of all types.  Major emphasis will be placed on skills used to gain employment (resumes, interviewing, and professional appearance) and on skills used to achieve continued personal success (professional behavior and attitude).  The course will include at least one simulated interview.

5.

COURSE GOAL:

Teaches students how to market themselves to prospective employers, clients, professional groups, and audiences of all types. 

 

6.

COURSE OBJECTIVES:

 

I.

Use a variety of tools to conduct a career/job search. (I)

 

II.

Create a professional resume. (I)

 

III.

Prepare and deliver appropriate responses to job interview questions. (I)

 

IV.

Analyze the wardrobe expectations of his/her chosen career field. (II)

 

V.

Formulate a plan for assembling an individual, affordable, flexible, and appropriate working wardrobe. (II)

 

VI.

Develop heightened sensitivity to and awareness of behavioral standards in culturally diverse situations. (IV)

 

VII.

Modify personal behavior to more successfully deal with problem situations and personality differences that impede working relationships. (VI and VII)

 

7.

EVALUATION PROCEDURES:

 

 

Attendance, Participation & Homework

10%

 

 

Interviews

40%

 

 

Current Events

10%

 

 

Career Management Files

40%

 

 

Grading Scale
Raw Score Range

Letter Grade

 

 

90 to 100

A

 

 

80 to 89

B

 

 

70 to 79

C

 

 

60 to 69

D

 

 

0 to 59

F

 

Special Remarks:

1.

Attendance:  College policy states that students may be dropped from enrollment when absent 20% of the scheduled class meetings.  If enrolled from the beginning of the term, 9 hours will usually constitute 20% of a three-credit semester course which meets three hours per week.  Reinstatement procedures are described in the PCC catalog.

2.

Tardy Policy:  A student who is late three times (enters classroom after the instructor has taken roll) will be charged with one full absence unless the student can provide valid reasons for one or more of these tardies.

3.

Assignments/Missed Exams:  It is the student's responsibility, whether present or absent, to obtain all material presented and to complete all course assignments.  Late homework papers will not be accepted unless prior arrangements are made with the instructor.

 

 

 10. 

METHODS OF INSTRUCTION:

 

To be successful in this course, students are expected to participate in discussions, readings, in-class writing, and peer review activities. The instructor may assign point values to such activities.

11.

ACADEMIC INTEGRITY:

 

The very nature of higher education requires that students adhere to accepted standards of academic integrity. Therefore, Pueblo Community College has adopted a policy of academic conduct as described in the Student Handbook. Violation of academic integrity may be defined to include the following: cheating, plagiarism, falsification and fabrication, abuse of academic materials, complicity in academic dishonesty, and personal misrepresentation. It is the student’s responsibility to be aware of the behaviors that constitute academic dishonesty. Sanctions for violating the standards of academic integrity may include warning, probation, suspension, and/or failure of the course or assignment at the discretion of the instructor.

12.

ADA NOTICE:

 

Any student eligible for and needing academic adjustments or accommodations because of a disability should inform the instructor during the first week of class and provide the instructor with a copy of the letter of accommodation at the beginning of the semester.